Course Description
AMB 702 — Ambassador Outreach Certification prepares qualified Christian Ambassadors to introduce Prestige Family Office University to appropriate families, family business owners, advisors, churches, associations, retired executives, professional networks, corporate sponsors, and other potential participants.
The course is built around the image of the SS Prestige Family Office University, a mission-driven educational vessel launched to help Christian family business owners, their rising generations, and their trusted advisors travel toward greater readiness, stewardship, governance, leadership, succession, tax-aware planning, and multigenerational impact.
In this course, the Ambassador is presented as a trusted inviter, relationship builder, mission messenger, and role-discovery guide.
The Ambassador does not pressure, manipulate, exaggerate, sell products, give professional advice, or make unauthorized promises. Instead, the Ambassador helps the right people understand PFU’s mission and consider whether they may have a role to play as a student, Mentor, advisor, Subject Matter Expert, guest lecturer, sponsor, referral partner, church contact, association partner, or future collaborator.
AMB 702 is especially designed for Christian business owners, retired executives, advisors, sales-oriented professionals, business development representatives, virtual assistant organizations, ministry connectors, church leaders, association contacts, coaches, consultants, and others who are relationally gifted and mission-aligned.
Course Outcome
Upon completion of AMB 702, the certified PFU Ambassador should be able to:
- Explain the PFU mission clearly and accurately.
- Describe the SS Prestige Family Office University voyage metaphor.
- Distinguish the Ambassador role from the Mentor, Advisor, Instructor, Consultant, and Professional Seller roles.
- Identify appropriate audiences for PFU outreach.
- Conduct role-discovery conversations with warmth and professionalism.
- Introduce PFU without pressure, exaggeration, or unauthorized promises.
- Explain the value of the Readiness Assessment conversation.
- Use approved outreach channels such as email, phone, Zoom, LinkedIn, Alignable, Facebook, churches, associations, and referral networks.
- Track contacts, introductions, follow-ups, and outcomes.
- Maintain confidentiality, ethical standards, and Christian character in all outreach.
- Represent PFU as a mission-centered educational platform rather than a sales organization.
AMB 702 Ten-Lesson Course Outline
Lesson 1 — Welcome Aboard: The Ambassador’s Calling
Introduces PFU’s mission, the SS Prestige Family Office University image, and the Ambassador’s role as a trusted inviter and mission messenger. The Ambassador helps the right people understand PFU and consider whether they may have a role in the voyage.
Lesson 2 — The Ambassador as Trusted Inviter, Not Pressure Salesperson
Clarifies the Ambassador’s role and boundaries. The Ambassador does not manipulate, overpromise, sell professional products, or pressure prospects. The Ambassador introduces, listens, explains, and invites.
Lesson 3 — Understanding PFU’s Core Message
Trains Ambassadors to explain PFU simply, clearly, and consistently to families, advisors, churches, associations, sponsors, and potential collaborators.
Lesson 4 — Identifying the Right Audiences
Helps Ambassadors recognize appropriate PFU audiences: Christian family business owners, rising generations, advisors, retired executives, churches, associations, corporate sponsors, VA organizations, and professional networks.
Lesson 5 — Role Discovery: Student, Mentor, Advisor, Sponsor, or Collaborator
Teaches Ambassadors how to help people discern what role they may play in PFU: student, Mentor, Ambassador, advisor, SME, guest lecturer, referral partner, sponsor, church contact, or association partner.
Lesson 6 — The Readiness Assessment Conversation
Explains how Ambassadors introduce the Readiness Assessment Report and Analysis as a natural first step for families and advisors who need to understand preparation, priority, motivation, and educational need.
Lesson 7 — Outreach Channels and Approved Messaging
Trains Ambassadors to use approved messages through phone, email, Zoom, LinkedIn, Alignable, Facebook, churches, associations, professional networks, and referral introductions.
Lesson 8 — Conducting the First Conversation and Follow-Up
Provides a practical conversation model for first contact, discovery calls, Zoom introductions, follow-up messages, and referral handoffs to PFU leadership.
Lesson 9 — Integrity, Compliance, Boundaries, and Tracking
Establishes ethical standards for outreach, including no exaggerated claims, no unauthorized promises, no professional advice, no pressure, proper tracking, compensation awareness, and confidentiality.
Lesson 10 — Certification, Deployment, and 90-Day Ambassador Action Plan
Prepares Ambassadors for certification, approval, deployment, reporting, continuing development, compensation procedures, and submission of a 90-day outreach plan.
Course Instructor
